Minimalure Jewelry is a one-woman project based in San Diego, California.

How did it begin?

As I've gotten older, it's become harder and harder to keep up with fashion trends.It's stressful to constantly figure out what's stylish or not. While I love chunky, bright statement rings, I find myself veering towards simple, elegant bands that go with every outfit and never go out of season. Having particularly small hands, I hated how thick rings made my hands look even smaller. I didn't want expensive jewelry either; it made me nervous to wear it. What if I lost it?

Then it hit me: I wanted to start my own jewelry company, full of rings that I myself wear every day.

Miminalure Jewelry is dainty, elegant jewelry that you can throw on every day knowing it'll match any outfit. They're timelessly classy and compliment your hands without drawing too much attention to them. They never go out of style. I purposefully made most of the rings adjustable so you can change the finger and hand you wear them on. I personally wear the Victor and the Barry the most; the Carlyle is for when I'm feeling bold. I save the Augustine and the Laurent for special occasions.

And the best part? It's affordable.

This is how my journey began. If you've read this far, thank you for coming along and I hope to see you again soon!

 

Anna, CEO